Kuala Lumpur, May 17 — Hakuhodo Institute of Life and Living ASEAN (“HILL ASEAN”) a think tank established in Thailand in March 2014 by Japan’s second largest advertising company, Hakuhodo Inc., recently announced findings from its latest research into ASEAN sei-katsu-sha.
Entitled “ASEAN MILLENNIALS: One Size Fits All? A Generation Gap in ASEAN,” the presentation, based upon in-depth qualitative and quantitative research in Malaysia and five other ASEAN markets, highlighted important differences in attitudes to life and work and interactions with digital technology, amongst those who are often categorised together as a single ‘Millennial Generation’ entity, both in Malaysia and other ASEAN countries.
KUALA LUMPUR, May 16 — Prime Minister Datuk Seri Najib Razak has repeated his confidence that Malaysia will receive enormous benefit from China’s One Belt One Road (OBOR) initiative.
He said this was due to the existence of interconnection, especially between China and Central Asia, China and Europe, China and Southeast Asia, as well as between China and East Africa.
Kuala Lumpur, May 16 – Home shopping network, CJ WOW SHOP, has announced its biggest ever reward contest and a broad range of new products to prepare the nation for a meaningful Ramadan observance and an exciting Hari Raya celebration.
The sale campaign dubbed “Serikan Ramadan and Raya Bersama WOW” is set to continue the momentum it has built following the successful culmination of its first year anniversary promotions.