AirAsia launched the Mirus Hawk, a new slimline seat that combines aircraft cabin innovation with the best of racing engineering.<\/p>\n
\u201cLots of great work has gone into the Hawk. Not only is this premium seat more comfortable and boasts more legroom but it also weighs less, which is good for our guests, our bottom line and the environment as well.<\/p>\n
\u201cThis is just the beginning as more innovations are on the way, including a personal electronic device holder and high power 2A USB port so our guests can stay powered and connected as they enjoy our great inflight content,\u201d\u00a0 said Tan Seri Tony Fernandes, chief executive officer of AirAsia Group and co-Group chief executive officer of AirAsia X .\u00a0<\/p>\n
He believed this\u00a0 really will be a true step-change in LCC passenger experience.<\/p>\n
The high-performance economy class seat – made from carbon fibre, aluminium and genuine leather upholstery – is ergonomically optimised for comfort, passenger living space and style, and is engineered for enhanced durability and reliability.<\/p>\n
The new seat is also lighter, and is expected to help AirAsia reduce fuel consumption by more than 70,000 litres and lower CO2 emissions by 200 tonnes per aircraft per year, supporting the airline\u2019s ongoing commitment to low air fares and sustainable business practices.<\/p>\n
The Hawk also reinforces AirAsia\u2019s innovation focus on innovation from the airport to the air.\u00a0<\/p>\n
All Hawk seats are assembled at the state-of-the-art automotive-style production facility in Norfolk, UK by Mirus Aircraft Seating, which draws on Formula 1 engineering expertise and an automotive production mentality to redefine value in aircraft seating.<\/p>\n
“This is a huge milestone for everyone at Mirus.\u00a0<\/p>\n
\u201cWe are at the start of our journey to reimagine aircraft seating and we are immensely proud to have our seats selected by and flying with AirAsia – a true innovator and market disruptor themselves,\u201d said Phil Hall, chief executive officer of Mirus .<\/p>\n
\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"
AirAsia launched the Mirus Hawk, a new slimline seat that combines aircraft cabin innovation with the best of racing engineering. \u201cLots of great work has gone into the Hawk. Not only is this premium seat more comfortable and boasts more legroom but it also weighs less, which is good for our guests, our bottom line […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-1614","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/1614","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/comments?post=1614"}],"version-history":[{"count":1,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/1614\/revisions"}],"predecessor-version":[{"id":4819,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/1614\/revisions\/4819"}],"wp:attachment":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/media?parent=1614"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/categories?post=1614"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/tags?post=1614"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}