{"id":3050,"date":"2026-01-20T17:47:28","date_gmt":"2026-01-20T17:47:28","guid":{"rendered":"https:\/\/malaysian-business.com\/wptest\/2026\/01\/20\/brands-coming-together-to-help-malaysians\/"},"modified":"2026-01-23T17:46:49","modified_gmt":"2026-01-23T17:46:49","slug":"brands-coming-together-to-help-malaysians","status":"publish","type":"post","link":"https:\/\/malaysian-business.com\/portal\/2026\/01\/20\/brands-coming-together-to-help-malaysians\/","title":{"rendered":"Brands coming together to help Malaysians"},"content":{"rendered":"<p><b>Malaysia, 29 May 2020 &#8211;<\/b><span style=\"font-weight: 400;\"> Malaysian brands have also become part of our local hero as support and aid surmount to millions during the COVID-19 pandemic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An online survey run by <\/span><a href=\"http:\/\/askevery.com\"><span style=\"font-weight: 400;\">Vase.ai<\/span><\/a><span style=\"font-weight: 400;\"> involving a thousand eighty-three Malaysians throughout the country reflect the top 10 brands consumers take notice of during these challenging times.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In an open-ended question,1,083 Malaysians were asked to list all the\u00a0brands they felt which\u00a0had shown genuine care for consumers during this COVID-19 pandemic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This report details the top 10 brands which were mentioned the most by the respondents.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An additional\u00a05 special mentioned brands which were also acknowledged by Malaysian consumers for their efforts, are listed.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The survey was participated by Vase.ai&#8217;\u00a0propriety panelist recruited via <\/span><a href=\"http:\/\/getvase.com\"><span style=\"font-weight: 400;\">GetVase.Com<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><b>Key takeaways from 1,083 Malaysians on support and initiatives by local brands:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Brands that were noticed for their initatiives in the earlier stages of the COVID-19 MCO period are largely telecommunication brands.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Health &amp; Beauty category brands aided in debunking myths surrounding COVID-19. These brands shared quality educational content to promote awareness amongst Malaysians.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Entertainment brands offered promotional packages and content for free access during the MCO and CMCO periods.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; FMCG brands donate millions in funds to help the needy and frontliners tackle the COVID-19 outbreak.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><b>These Top 10 brands were recognized for their support:<\/b><\/p>\n<p><span style=\"font-weight: 400;\">1. Digi Offered Free Internet Data &amp; Perks for Businesses<\/span><\/p>\n<p><span style=\"font-weight: 400;\">2. Celcom Offers Extended Unlimited Internet Access &amp; Payment Periods on Bills<\/span><\/p>\n<p><span style=\"font-weight: 400;\">3. Maxis initiated #KitaSapotKita to encourage Malaysians to support one another and local businesses through trying times<\/span><\/p>\n<p><span style=\"font-weight: 400;\">4. Dettol Debunks COVID-19 Myths With the Myth VS Truth Series<\/span><\/p>\n<p><span style=\"font-weight: 400;\">5. U Mobile joinsthe fight against COVID-19 by providing consumers with Free Internet Data,Enhances their coverage and Partners with Local Artists &amp; Businesses<\/span><\/p>\n<p><span style=\"font-weight: 400;\">6. Unifi Provides Complimentary Channels on UnifiTV, launches E-Bazar, Mobile Student Packs and Internet Data Support Packages<\/span><\/p>\n<p><span style=\"font-weight: 400;\">7. Gardenia Allocates RM1 Million for COVID-19 Aid<\/span><\/p>\n<p><span style=\"font-weight: 400;\">8. Astro Offers Complimentary viewing to all Malaysians<\/span><\/p>\n<p><span style=\"font-weight: 400;\">9. Shopee initiates the MMA COVID-19 Fund to Donate and Support Malaysia&#8217;s Medical Frontliners<\/span><\/p>\n<p><span style=\"font-weight: 400;\">10. Grab Supports Local Heroes and Ensures Partners are taking Optimum Safety Precautions<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">These brands were also essential in tackling and supporting the pandemic:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Nestl\u00e9 partners with Malaysian Red Crescent Society, donating RM15 Million to tackle the COVID-19 outbreak<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Watsons Malaysia contributes products &amp; supplies to hospitals &amp; healthcare frontliners<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Ayam Brand delivered 9,600 Ready To Eat Ayam Brand products to frontliners at Hospital Sungai Buloh<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; McDonald\u2019s Malaysia donates RM250,000 in cash to the Ministry of Health (MOH)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Lifebuoy Malaysia shares COVID-19 FAQs and Myths &amp; Facts to Educate Malaysians<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Vase.ai Shares Actionable Consumer Insights on Consumer Behaviour Changes Amidst COVID-19<\/span><\/p>\n<p>\u00a0<\/p>\n<p><b>Full report can be found on <\/b><span style=\"font-weight: 400;\"><a href=\"https:\/\/vase.ai\/resources\/covid-19\/\">https:\/\/vase.ai\/resources\/covid-19\/<\/a><\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Malaysia, 29 May 2020 &#8211; Malaysian brands have also become part of our local hero as support and aid surmount to millions during the COVID-19 pandemic. An online survey run by Vase.ai involving a thousand eighty-three Malaysians throughout the country reflect the top 10 brands consumers take notice of during these challenging times.\u00a0 In an [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-3050","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/3050","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/comments?post=3050"}],"version-history":[{"count":1,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/3050\/revisions"}],"predecessor-version":[{"id":3621,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/3050\/revisions\/3621"}],"wp:attachment":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/media?parent=3050"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/categories?post=3050"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/tags?post=3050"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}