{"id":3165,"date":"2026-01-20T17:47:40","date_gmt":"2026-01-20T17:47:40","guid":{"rendered":"https:\/\/malaysian-business.com\/wptest\/2026\/01\/20\/sunway-launches-ke-sana-ke-sini-ke-sunway-lagi-on-overwhelming-sales\/"},"modified":"2026-01-23T17:45:01","modified_gmt":"2026-01-23T17:45:01","slug":"sunway-launches-ke-sana-ke-sini-ke-sunway-lagi-on-overwhelming-sales","status":"publish","type":"post","link":"https:\/\/malaysian-business.com\/portal\/2026\/01\/20\/sunway-launches-ke-sana-ke-sini-ke-sunway-lagi-on-overwhelming-sales\/","title":{"rendered":"Sunway Launches \u201cke Sana Ke Sini Ke Sunway Lagi!\u201d on Overwhelming Sales"},"content":{"rendered":"<p><b><i>Sunway City Kuala Lumpur, 29 July 2020 \u2013<\/i><\/b><span style=\"font-weight: 400;\"> The first <\/span><i><span style=\"font-weight: 400;\">Ke Sana Ke Sini Ke Sunway<\/span><\/i><span style=\"font-weight: 400;\"> campaign by Sunway returns as <\/span><i><span style=\"font-weight: 400;\">Ke Sana Ke Sini Ke Sunway<\/span><\/i> <i><span style=\"font-weight: 400;\">LAGI!<\/span><\/i><span style=\"font-weight: 400;\"> due to overwhelming response.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first campaign, from July 6 to 20 this year, saw sales exceeding 18,000 room night stays at Sunway City Kuala Lumpur \u2013 up 80% from its initial target.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201c<\/span><span style=\"font-weight: 400;\">As a result of the first <\/span><i><span style=\"font-weight: 400;\">Ke Sana Ke Sini Ke Sunway<\/span><\/i> <span style=\"font-weight: 400;\">campaign, Sunway estimates over RM20 million was spent across its hotels, theme parks and malls,\u201d said <\/span><span style=\"font-weight: 400;\">Sunway Malls and Theme Parks chief executive officer HC Chan.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cThere will be a significant multiplier effect. Apart from the direct contribution of more than RM5 million from reservations seen in the first package deals, a sizeable indirect RM15.5 million followed from other discretionary spending across the three said businesses,\u201d he added.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With such high demand, the good times continue at Sunway City Kuala Lumpur with visitors enjoying a value-for-money <\/span><i><span style=\"font-weight: 400;\">Ke Sana Ke Sini Ke Sunway<\/span><\/i> <i><span style=\"font-weight: 400;\">LAGI!<\/span><\/i><span style=\"font-weight: 400;\"> package deal from RM499.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The latest campaign is from August 1 to 21, with the travel period from August 1 to October 31.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The package comes with a three-day\/two-night stay at Sunway Pyramid Hotel or\u00a0Sunway Clio Hotel\u00a0for two adults and two children; tickets for Sunway Lagoon (two adults and two children); and vouchers worth RM50 to be used at Sunway Pyramid Mall.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Visitors are reminded that effective August 1, Sunway Lagoon will be closed every Tuesday. The package deal will be available at <\/span><a href=\"http:\/\/www.sunway.city\/kesanakesini\"><span style=\"font-weight: 400;\">www.sunway.city\/kesanakesini<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cFrom our analysis, the campaign\u2019s success is largely attributed to Sunway City Kuala Lumpur\u2019s synergistic integrated development enabling an all-in-one tourism destination but with the same safety protocols applied throughout all premises. This is an important safety assurance to ease one\u2019s mind,\u201d said Chan.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u201cSunway founder and chairman Tan Sri Dr Jeffrey Cheah\u2019s visionary work in creating this seamless, connected, safe and sustainable township enables Sunway City Kuala Lumpur to continue spearheading the much-needed revival of the Malaysian tourism sector,\u201d he added.<\/span><\/p>\n<p>\u00a0<\/p>\n<p><b>First \u201cKe Sana Ke Sini Ke Sunway\u201d campaign sold 18,000 room night stays\u00a0<\/b><b>in two weeks<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Changes in domestic tourism patterns \u2013 with attractions in the family segment becoming the top choice among Malaysians during the recovery movement control order (RMCO) period \u2013 drove Sunway\u2019s domestic tourism campaign with sales surpassing its initial target of 10,000 room night stays.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The results are in line with Tourism Malaysia\u2019s survey conducted earlier that highlighted 50.9% of respondents believing travelling within the country is safer after the movement control order (MCO).\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first <\/span><i><span style=\"font-weight: 400;\">Ke Sana Ke Sini Ke Sunway<\/span><\/i><span style=\"font-weight: 400;\"> domestic tourism package was at RM499 \u2013 approximately 70% off the normal price at RM1,599.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The package included a two-night stay at Sunway Pyramid Hotel for two adults and two children; tickets for Sunway Lagoon (two adults and two children); <\/span><span style=\"font-weight: 400;\">welcome treats and \u201cFamily Fun Activity\u201d vouchers from Sunway Pyramid Mall<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The domestic tourism package at Sunway City Kuala Lumpur was part of Sunway\u2019s tourism offerings to kick-start the tourism sector, providing it with some relief after a prolonged period of inactivity due to the MCO.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For this year, the local tourism sector\u2019<\/span><span style=\"font-weight: 400;\">s losses are estimated at RM45 billion after <\/span><span style=\"font-weight: 400;\">the country\u2019s borders\u2019 closure<\/span><span style=\"font-weight: 400;\">.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" style=\"display: block; margin-left: auto; margin-right: auto;\" src=\"images\/Ke-Sana-Ke-Sini-Ke-Sunway-LAGI.jpg\" alt=\"Ke Sana Ke Sini Ke Sunway LAGI!\" width=\"533\" \/><\/span><\/p>\n<p>\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sunway City Kuala Lumpur, 29 July 2020 \u2013 The first Ke Sana Ke Sini Ke Sunway campaign by Sunway returns as Ke Sana Ke Sini Ke Sunway LAGI! due to overwhelming response.\u00a0 The first campaign, from July 6 to 20 this year, saw sales exceeding 18,000 room night stays at Sunway City Kuala Lumpur \u2013 [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[34],"tags":[],"class_list":["post-3165","post","type-post","status-publish","format-standard","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/3165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/comments?post=3165"}],"version-history":[{"count":1,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/3165\/revisions"}],"predecessor-version":[{"id":3520,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/posts\/3165\/revisions\/3520"}],"wp:attachment":[{"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/media?parent=3165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/categories?post=3165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/malaysian-business.com\/portal\/wp-json\/wp\/v2\/tags?post=3165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}