The National eCommerce Forum organised by MITI yesterday, marks another important milestone in the Government\u2019s efforts towards driving the national digital economy agenda. The theme of \u201cEmbracing Digital Transformation\u201d projects the Government\u2019s efforts to reach out to the eCommerce players along the value chain, particularly SMEs, on the importance of embracing digitalisation for their businesses to sustain themselves amid the challenging economic environment.\u00a0<\/p>\n
Jointly organised by the members of the National eCommerce Council (NeCC) which includes 25 Ministries and Agencies. Since its inception in December 2015, the NeCC has initiated various activities and events to spearhead the development of the eCommerce sector in Malaysia with the aim of doubling eCommerce growth from 11% to 20% by 2020.\u00a0<\/p>\n
With the recent launch of the Digital Free Trade Zone (DFTZ) by YAB Prime Minister together with Jack Ma on 22 March 2017, there has been growing interest among local and international eCommerce players including SMEs on the potential opportunities and challenges to be faced once DFTZ starts to be implemented beginning October 2017. In this regard, the National eCommerce Forum is more than timely to update the industry and educate the public on the extensive work undertaken by the NeCC thus far to drive the national eCommerce agenda including readiness programmes for local SMEs to go onboard.\u00a0<\/p>\n
To date, more than 1,000 interested SMEs have already pre-registered with the programme. Apart from providing the SMEs profile of their readiness, the platform also equips them with the necessary knowledge and skills to transform their current businesses to potential eCommerce exports. The platform currently houses over 70 online courses and is expected to grow to at least 200 courses by end of 2017.<\/p>\n
To know more about the platform, please visit and register at www.GoeCommerce.my<\/p>\n
Presentation of the eTRADE Accelerator Award, newly initiated by MATRADE in collaboration with MDEC to recognise the top three successful local SMEs under the eTRADE programme who have generated the highest export sales during the four (4) month campaign period from September 2016 up to December 2016.\u00a0<\/p>\n
The Forum also featured presentations and panel discussions by prominent eCommerce players such as JinBaomen, ASIAN-Oceanian Computing Industry Organisation (ASOCIO), LAZADA Express and POS Malaysia on how local SMEs can venture into cross-border eCommerce specifically into China and the ASEAN market. Participants were also exposed with services provided by the eCommerce players along the value chain, based on areas of specialisation such as eFulfilment.\u00a0<\/p>\n
\u201ceCommerce is growing rapidly in Malaysia as more people are getting connected to the internet and it has become extremely important in Malaysia\u2019s digital economy agenda. SME development will remain as the key focus area under the Government\u2019s digital transformation agenda. The DFTZ initiative will focus on providing state-of-the-art platform for SMEs and enterprises to conduct their businesses and services. This will hopefully help to allay any concerns or scepticism that the DFTZ will only benefit foreign players and encourage more imported products coming in. Instead, the DFTZ will focus on helping our SMEs to penetrate the export market and improve our cross-border efficiency\u201d, said International Trade and Industry Minister, YB Dato\u2019 Sri Mustapa Mohamed. \u00a0<\/p>\n
According to the Economic Census 2016, published by DOSM, 98.5% of business establishment in Malaysia are SMEs which cut across all sizes and sectors. Based on the latest Quarterly Survey by SME Corp Malaysia in Q1 2017 (with total respondents of 2,236), about 27.2% of local SMEs are already selling their products online, out of which 15.6% are for the export market.\u00a0<\/p>\n
The Forum was attended by more than 1,000 participants with 50 exhibitors from various eCommerce segments, including eMarketplaces (such as Lazada and AgroBazaar Online); payment solutions (such as MOLPAY and IPay88); logistic providers (such as Pos Malaysia, GDEX and SkyNet); solution providers (such as Webshaper and Sitegiant); Chambers of Commerce and associations; and online sellers including SMEs.\u00a0<\/p>\n
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