BYD, DENZA and Sime Motors Launch Malaysia’s First EV Technology Showcase Tour — Starting in KL!
BYD Tech Discovery offers a range of activities including test drives of the latest BYD and DENZA models, demonstrations of futuristic technologies, EV dialogues and much more
BYD Malaysia, DENZA—the luxury intelligent electric vehicle brand under BYD—together with BYD Sime Motors, the official distributor of BYD cars in Malaysia, is set to ignite excitement and elevate awareness of electric mobility at its first-ever BYD Tech Discovery Day. Running from 14 to 16 November 2025 at Carpark 3, Plaza Arkadia, Desa ParkCity, this immersive showcase invites Malaysians to experience the future of smart and sustainable driving.
Themed ‘BYD Intelligence. Powering Malaysia Forward’, the BYD Tech Discovery Day is more than a product showcase—it’s a Malaysia-first electric mobility technology tour designed to inspire drivers, EV enthusiasts and tech-savvy Malaysians to explore the next generation of smart technology and sustainable mobility. As the country’s leading battery electric vehicle (BEV) brand, BYD has earned the trust of Malaysians through its commitment to innovation, safety and accessibility. From pioneering technologies like the Blade Battery and e-Platform 3.0 to intelligent systems that redefine performance and comfort, BYD continues to lead the way in shaping a cleaner, smarter future for all.
Eagle Zhao, Managing Director of BYD Malaysia, said, “I am thrilled to welcome Malaysians to BYD Tech Discovery Day, an opportunity to experience and understand the passion and innovation behind our technology, which is built on a foundation of relentless innovation and long-term commitment, from the Blade Battery and e-Platform 3.0 to the DiSus Intelligent Body Control System and other intelligent systems. We carry a profound responsibility to educate Malaysians about the future of mobility, giving everyone the chance to witness firsthand the excitement, potential and our global promise of cooling the Earth by 1 degree. The BYD Tech Discovery Tour is our way of sharing this journey with Malaysians. This is not just a showcase, a defining moment in Malaysia’s shift toward a cleaner and sustainable future”
Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors, said, “This event is especially meaningful for us at Sime Motors. As we celebrate our 45th anniversary, we’re proud to stand alongside seven global automotive partners, including BYD, the fastest-growing brand in our portfolio. And in just 25 days, we’ll mark three years since BYD’s debut in Malaysia.
Today, BYD’s footprint spans sales and after-sales outlets across key regions, supported by a dedicated BYD Academy that empowers our teams with world-class electric mobility expertise and robust infrastructure—including 12 Body & Paint Authorized Centers and a centralised parts warehouse managing 4,610-line items with a 94% fill rate as of October 2025. With over 24,000 proud BYD and Denza owners, the BYD Tech Discovery Tour marks a bold step forward in bringing intelligent, sustainable mobility to more Malaysians.”
With over 40 BYD and DENZA outlets nationwide and a target of 50 BYD outlets by the end of 2026, BYD Sime Motors is driving Malaysia’s shift to electrified mobility with a growing retail and service footprint, trusted sales and after-sales care customer support and a clear commitment to a cleaner, smarter future.
What to Expect at BYD Tech Discovery
Visitors can expect an engaging line-up of activities and experiences designed to showcase BYD’s technological leadership:
Test Ride & Test Drive Zones
Experience the thrill of BYD and DENZA models equipped with the latest e-Platform 3.0. Highlights include:
- Camel Bridge & Cross-Axle Challenges powered by DMO technology (Test Ride only)
- Acceleration & Speed Bump Tests demonstrating real-world performance (Test Drive)
- 360° Rotation Turn & Crabwalk with the DENZA Z9GT (Test Ride only)
EV Dialogue Corners
Explore the inner workings of BYD’s Blade Battery, smart charging systems, and advanced safety features with guidance from technical experts.
Promotions & Offers
- Book the BYD M6, BYD ATTO 3 ULTRA, or BYD SEALION 7 to enjoy savings from RM8,000 to RM20,000 and enter a lucky draw worth up to RM38,888 (Terms & Conditions apply).
- Trade-in offers include up to RM11,000 for the BYD ATTO 2 and new BYD SEAL, or a RM15,000 trade-up offer or 0% interest financing for the DENZA D9 (Terms & Conditions apply).
Lifestyle Zone
Enjoy complimentary coffee, a children’s play area and exclusive BYD merchandise redemptions.
This 3-day event is a celebration of innovation, performance and intelligent design, giving Malaysians a chance to see, feel and experience the future of mobility with BYD. Head over to the BYD Tech Discovery Day from 10.00am to 8.00pm on 14 to 16 November at the Car Park 3, Plaza Arkadia, Desa ParkCity, Kuala Lumpur.
For more information, visit https://byd.simemotors.my/ or follow BYD Sime Motors on https://www.facebook.com/BYDCarsMalaysia and https://www.instagram.com/bydcarsmalaysia/. For enquiries, please contact BYD Sime Motors at 1300-38-1888.
- ENDS -