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The Bumiputera Business Excellence Awards (BBEA), an established Award Programme dedicated to honouring exceptional Bumiputera entrepreneurs and businesses in Malaysia, has joined forces with Royale Fiesta, an organized shopping fiesta catered to elevating entrepreneurs and single mothers from B40 and M40 groups in business, in a bid to extend its reach and bring recognition to entrepreneurs and businesses from other parts of Malaysia.
BBEA has recognised the business success of over 130 business and entrepreneurs comprising of SME’s, Celebrity Entrepreneurs and GLC’s since its inception, garnering the attention of major media outlets such as News Strait Times, Berita Harian, Malaysian Business and several others. The brand has also been supported by the Ministry of Entrepreneur and Cooperatives Development (MECD) for its initiatives of recognising the Bumi-owned businesses in Malaysia.
The collaboration marks a one-of-a-kind initiative where two brands will work together to create a hub made up of various companies and entrepreneurs for the Bumiputera community and share on their expertise, with Kelantan being the first leg of the outreach.
The shopping fiesta is scheduled to take place in Kelantan from the 25th – 27th May 2023 with a total of 200 vendors showcasing various products and 20 well-known celebrity entrepreneurs that have made a name with their products in Malaysia.
The 3-day fiesta will end with an exclusive award presentation by BBEA in line with the brands theme, 'Championing Excellence, Celebrating Togetherness', where they look to honour and recognise the dedication and extraordinary perseverance of the entrepreneurs who are always one step ahead in adapting to economic changes.
